– Proactively communicate with team and related stakeholders, regional/ group branding and marketing team, to ensure branding and trademark integrity
– Review promotion materials, closely monitor related advertisements and media exposure to ensure compliance with branding guidance
– Update/ escalate regional / group marketing team if any issues
– Follow up and ensure issues be resolved or improved
– Social media management
– Webpage migration
– Develop effective corporate communication strategies
– Manage internal communications (memos, newsletters etc.)
– Draft content (e.g. press releases) for mass media or company website
– Organize initiatives and plan events or press conferences
– Liaise with media and handle requests for interviews and media statements etc.
– Assist in communication of strategies or messages from senior leadership
– Timely conduct crisis management per SOP on the issues related with internal / external communication
– Assist documentation and promotion of Department’s risk control, compliance assessment and policies/ procedures
– Ad hoc event and taskforce management
3 years of relevant experience in branding, marketing, and corporate communications
Proven experience in branding and trademark governance
Proven experience as a communications specialist
Experience in copywriting and editing
Solid understanding of project management principles
【Job Purpose】A product specialist helping payment and receivables product management.
【Job Background/context】From Treasury and Trade Services perspective, this specialist will be taking lead in managing, enhancing and drive product-related tasks under PnR business line.
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