職務說明 / Key Responsibilities
We are seeking a dynamic and motivated individual to join our team as a temporary support for the design and development of Children's Nutrition Supplements. This role is for your passionate about children's health and nutrition, looking to make a meaningful impact.
1. Support to design and develop Children Nutrition Supplement including brand communication, product portfolio management.
2. Lead launch related tasks, launch plan development and executing, media plan development, engage with internal & external stakeholders, launch result monitor
3. Lead product communication through digital assets, innovative consumer campaigns, KOL/ KOC engagement, buzz development, and patient education
4. Support pediatric marketing manager to develop product portfolio and get alignment with marketing leadership/ regional team/ sales & cross functions to optimize brand potential and maximize sales
5. Translate strategy to implementation tactics, communicate clearly and allocate resource/ responsibilities to cross functional team members and in-field team with result measurement and monitor
6. Conduct market analysis to understand market dynamics and identify risks/opportunities for brand operation. Provide inputs for demand forecasting, KPI tracking, and A&P budgeting management.
7. Closely work with trade to understand trade insight to develop campaign.
需求條件 / Key Requirements
1. Strong track record on brand development and sales achievement
2. 5+ years of consumer marketing/ trade marketing that involved working closely with trade to execute marketing plan. Experience in FMCG related industry, pediatric or OTC would be plus
3. Good command of English both in speaking and writing
4. Ability to translate strategic plan into tactical plan and drive projects
5. Ability to prioritize decisions and activities to ensure efficient use of resources and address critical issues impacting the Brand
6. Ability to analyze data with spreadsheet/ graphic and develop insights
7. Ability to effectively communicate to external/ internal stakeholders. Coordinate and lead project execution
8. Personality:
Agile and with flexibility that can react quickly to industry change and internal business request
Resilience to business challenges and passionate to find solutions, inspire taskforce to take action