The Marketing Specialist is a creative and results-oriented professional responsible for supporting the development and execution of marketing strategies to promote our products/services, enhance brand awareness, and drive customer engagement. This role works closely with cross-functional departments to ensure consistent brand messaging and effective campaign delivery across various channels. Will mainly focus on Youth Campaign and B To B Marketing.

[Responsibilities]
* Strategy Development: Design and implement innovative marketing plans for B to B marketing and Youth Campaign.

* Content Creation & Management:
* Develop compelling and engaging marketing content across various formats, including website copy, blog posts, social media updates, newsletters, presentations, and promotional materials.
* Ensure all content aligns with brand guidelines, marketing strategies, and target audience needs.

* Digital Marketing Execution:
* Assist in the planning, execution, and optimization of digital marketing campaigns across platforms such as social media.
* Monitor and analyze digital campaign performance using tools like Google Analytics, social media insights, and email marketing platforms.

* Social Media Management:
* Manage and grow our social media presence, including content scheduling, community engagement, and performance tracking.
* Stay up-to-date with social media trends and algorithm changes to maximize reach and engagement.

* Campaign Support:
* Coordinate with internal teams (e.g., sales, product development, design) to gather information and ensure marketing materials are accurate and timely.
* Assist in the planning and execution of marketing events, webinars, or promotional activities.

* Vendor Coordination:
* Liaise with external agencies, freelancers, or vendors for specific marketing projects.

語文條件
英文(聽:精通、說:精通、讀:精通、寫:精通)

擅長工具
Excel

工作技能
行銷製作物規劃與執行
網路活動規劃與執行
行銷策略擬定

其他條件
* Experience:
* 3+ years of proven experience in a marketing role, preferably with a focus on digital marketing.
* Experience with content creation for various platforms.
* Familiarity with social media management tools and best practices.

* Skills & Abilities:
* Strong creative thinking and ability to generate innovative ideas.
* Basic video editing skills are a plus.
* Highly organized, detail-oriented, and able to manage multiple projects simultaneously under deadlines.
* Proactive, self-motivated, and a strong team player with excellent interpersonal skills.
* Ability to adapt to a fast-paced and evolving marketing landscape.

雇主依法應盡義務（含勞動基準法、性別平等工作法、全民健康保險法、勞工保險條例等）及員工依法應享權利（如勞健保、勞退、特別休假、婚假等）