職務說明 / Key Responsibilities
負責LINE Biz-Solutions的創新行銷策略與提案規劃,運用數位與AI工具驅動業務成長。
需求條件 / Key Requirements
[Team / Position Description]
Curiosity and exploration are the essential starting points of innovation. We are looking for individuals who embody these traits and possess deep expertise in the advertising industry. In this role, you will help enrich LINE Biz-Solutions, drive business growth, and achieve sales targets by delivering highly innovative strategies and proposals for a diverse range of clients.
[Responsibilities]
* Client Pitching & Strategy: Lead end-to-end proposal development and pitch innovative marketing strategies for general clients across various industries.
* Content Curation & Planning: Lead content curation applications and planning across diverse verticals, including sports, entertainment, and lifestyle, delivering tailored content marketing proposals and solutions for clients.
* Market Education: Conduct internal product training, develop product best practices, and drive market education initiatives.
* AI-Driven Insights: Discover consumer insights and develop comprehensive marketing strategies by leveraging data analytics and AI tools.
* Performance Optimization: Track and analyze campaign performance, utilizing AI-driven insights to develop proactive optimization and improvement plans.
【必要條件】
Basic Qualifications
* Experience: 5+ years of experience in digital advertising, brand marketing, or trade marketing.
* Passion & Pitching: Proven track record in proposal writing and client pitching, with a strong passion for studying Tech & Creative showcases.
* Digital & AI Literacy: Proficient in various digital marketing tools, MarTech trends, and emerging AI technologies (e.g., Generative AI for content creation, AI-driven data analysis tools).
* Work Attitude: Positive, responsible, and highly organized with a strong passion for continuous learning.
* Soft Skills: A strong team player with excellent problem-solving skills, capable of multi-tasking and prioritizing in a fast-paced, high-volume environment.
【語言要求】
英文(聽:精通、說:精通、讀:精通、寫:精通)
法定福利與權利
雇主依法應盡義務(含勞動基準法、性別平等工作法、全民健康保險法、勞工保險條例等)及員工依法應享權利(如勞健保、勞退、特別休假、婚假等)